Mattress Firm, the well-known Houston-based mattress retailer, launched its “Unjunk Your Sleep” campaign during the opening ceremonies of the Summer Olympics last month. Actor Liev Schreiber headlines in the campaign, announcing, “We’ve got a problem, America. Junk sleep.” Mattress Firm’s goal? To rid people of the morning haziness and “out of it” feeling they get from a night of junk sleep on a junk bed.
In addition to video and TV campaigns, Mattress Firm is traveling from city to city on an Unjunk Your Sleep Tour with sleep experts and a truck full of mattresses. Having already visited New York City and Detroit, the tour wraps up in Houston from August 23 – 27.
If you tweet at the company with the hashtag #UnJunkYourSleepGiveaway, a picture of your mattress, and why you’re suffering from junk sleep, you could win a new mattress. If you live in Houston, you can also include the hashtag #Hou, and Mattress Firm representatives may show up at your doorstep offering sleep advice and a free mattress. Sounds like a pretty good deal to me.
Don’t worry if you don’t win one of Mattress Firm’s free mattresses, though. Rumor has it Mattress Clarity will be kicking off its mattress giveaways in the next couple of months, so be on the lookout for more freebies to unjunk your sleep.
Want to unjunk your sleep sooner rather than later? Take our mattress quiz to get a curated selection of mattresses that fit your needs. And, in the meantime, keep these sleep hygiene tips in mind for a more restful night:
- Make sure your room is dark and quiet
- Set the temperature to ~65 degrees Fahrenheit
- Exercise a few hours before bed
- Only use your bed for its intended purposes and avoid working, watching tv, and reading in bed
- Start a routine and stick to it
- Avoid drinking too much alcohol
- Don’t consume caffeine too late in the day (try cutting off coffee at 2 pm)