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The Helix mattress is all about personalization. You actually have to take a quiz that asks you questions about your body type and sleeping preferences before getting to the checkout, and the final product will actually change based on your answers.
On top of this, Helix sells the mattress only online, cutting out the traditional middle men and passing on savings to the consumer. I haven’t seen anything like this in the mattress industry, so I think Helix really stands out in the industry for being so unique. If you believe that there is no one best mattress for everyone, then Helix might be an interesting choice to take a look at.
Before trying the mattress I was definitely interested in the concept, but only if Helix executed in delivering a really quality mattress. (See how Helix compares to other traditional mattress brands HERE).
You will love the Helix mattress if:
You want to save money – Helix is a very high quality mattress that takes the recently popular bed-in-a-box model. Straight from the factory to your doorstep, cutting out costs so that they can charge a lot less than your corner mattress store.
You are looking at Tempurpedic or other bed-in-a-box models – In terms of quality, Helix is definitely keeping up with the best known memory-foam brands on the market (especially at the price point).
You believe personalization can improve the sleep experience– many mattress companies are pitching the “one mattress fits all” line, but many people don’t believe that’s true. Helix is the first online-only mattress company to offer such a variety of options suiting many different types of sleeper preferences.
You want a well-researched mattress – Helix worked with a couple of PhDs to determine what sleeping factors were most important and how they could address these factors in their mattresses. This is a mattress with a lot of data pointing it in the right direction.
You like a latex foam feel – for all its personalization, it’s still a latex-like foam mattress feel overall.
You and your sleeping partner have different preferences – not only can you personalize the mattress, you can personalize each side of the mattress to accommodate the preferences of two people. This mattress can be great for couples.
You don’t like foam mattresses – though there is a layer of microcoils, and the mattress is much springier than a traditional memory foam mattress, it still has the overall feel of a foam mattress. If you don’t like foam, and strongly prefer a spring mattress feel, the Helix will not change your mind.
You want to know exactly what you’re getting before purchasing – Helix is sold only online, and on top of that it’s personalized, so you won’t know exactly what you’re getting until it arrives at your doorstep. Helix has a very strong return policy (full refund within 100 days), so there’s no financial risk, but I’ve seen that some people are just more comfortable laying on a mattress before purchasing.
You can spend significantly more – the Helix mattress is a great mattress for the value, but if you want to spend more, there are some other mattresses at higher price points that offer more bells and whistles.
You want social proof – at this point the Helix is a fairly new mattress brand, so you’ll be one of the earlier ones to try out the mattress. Certainly not a bad thing, but you won’t be able to read hundreds of other reviews before purchasing.
See how Helix compares to other traditional mattress brands HERE
How do they personalize the mattress?
On the Helix site you will take a quiz that asks you about your (and optionally your partners) sleep preferences and body characteristics. From your answers the mattress will be tweaked along four primary characteristics:
Feel – in very basic terms, firmness and plushness of the mattress.
Support – the amount of support a person requires varies widely based on their sleeping position and body composition.
Temperature Regulation – sleeping hot is a major concern for some people, while not so much for others.
Point Elasticity – This refers to how much pressure put on one part of the mattress affects the rest of the mattress.
I found that the mattress did match my preferences very well along these four categories (medium-firm, above-average support, cool temperature, and high elasticity).
The mattress is generally made of three layers:
Helix Dynamic foam – 2 inches of latex-like foam
Pocket coils – 2.4 inches of pocket coils
Polyfoam – 2 inches of comfort layer foam and 4 inches of base layer foam
The ranges and construction will be tweaked to suit your personalization preferences.
Other things to note about the Helix?
Favorable return policy – 100 days, full refund, no questions asked.
Takes a few days to decompress – the mattress felt good right after unboxing, but much better after 72 hours of decompressing. This is common for beds shipped in a box, but good to be aware when doing your own rating at home.
Strong customer service team – though the company is in early days, I’ve already seen that they have a very strong commitment to customer service and making sure you have a good mattress shopping experience.
Financing is available – Helix offers financing, so you can make monthly payments (as opposed to paying the whole price up front).
Do I recommend the mattress?
I was definitely impressed by the quality of the mattress, particularly with the personalization options and quality of materials. Of the mattresses I have reviewed, it’s definitely towards the very top. Though I think many other online-only mattress companies provide high quality products, the “one mattress fits all” concept doesn’t always resonate with me, so I really like the personalization options provided by Helix. Overall I’d definitely recommend the mattress.
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Helix Sleep Mattress
Ability to personzlie mattress
Customize each side (for couples)
Good value and return policy
The Helix Sleep mattress is unique because it provides a personalized mattress based on your preferences (determined from a quiz on their site). Personalized mattresses are nothing new, but I was very impressed by the quality of the mattress and the price point. They may be the one bed-in-a-box company that can actually suit all sleepers' needs at this point. Of course I tried out just one customization (fit to me), but I thought it was tailored well to my preferences, and had a very good experience sleeping on the mattress.