Allswell Vs. Purple – Which Should You Choose?

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In this post, I’ll compare the all-foam model from Walmart’s new mattress brand, Allswell, and the original all-foam model from Purple. These mattresses have different feels and price points but also some similarities. I’ll address these similarities and differences below.

Key Similarities

  • Both are all-foam.
  • Both have responsive surfaces.
  • Both are suitable for side sleepers.
  • Both offer 100-day trials.
  • Both offer free shipping.

Key Differences

  • Purple is more expensive ($699 to $1,299 for the original Purple; $345 to $585 for Allswell).
  • Allswell is more of a budget option.
  • Purple uses a unique, hyper-elastic foam as its top layer.
  • Purple uses materials that are more temperature-neutral.
  • Allswell has a quilted top.
  • Allswell contains memory foam.
  • Allswell is thicker. (Purple is 9.5″ thick; Allswell is 12″ thick.)
  • Allswell uses CertiPUR-US certified foams, which means its materials are considered more eco-friendly than typical mattress materials.
  • Allswell has more of a traditional memory foam feel.

Deals: Get a free pillow or base with any Purple mattress purchase by clicking HERE.

A mattress is cut open to show its components.

Allswell Luxe Construction

  • Allswell’s cover is made of a woven fabric intended to have cooling qualities. It is also quilted with memory foam.
  • On top is a 1.5″ layer of slow-responding memory foam.
  • The 1″ second layer is a firm, springy AirFoam material.
  • A thick, 3″ transition layer of SuperSoft foam comes next.
  • A 5.5″ layer of firm, supportive foam forms the base.

Read our full Allswell Review HERE.

The components of a mattress are shown.

Purple Construction

  • The original Purple has three foam layers.
  • Purple’s cover is a breathable blend of viscose, polyester, and polyester-lycra.
  • A 2″ layer of a unique, hyper-elastic polymer forms the top layer. This material gives the mattress its particular bounciness, pressure relief, and coolness. The material is firm at first touch but softens with enough weight and pressure.
  • 3.5″ of relatively dense polyurethane foam comes in the middle.
  • The base is 4″ of denser polyurethane foam.

Read our full Purple Review HERE.

Construction Differences/Notes

  • Both have relatively few layers (four vs. three layers, respectively).
  • Both are all-foam.
  • Both have responsive surfaces.
  • Allswell is a little firmer.
  • Purple is better suited for side sleepers.
  • Allswell uses memory foam and has a more traditional memory foam feel.
  • Purple uses a unique top material that is simultaneously firm, soft, and elastic.
  • Purple is more temperature-neutral.

Firmness/Feel Differences

Both mattresses are responsive, but Allswell is a bit firmer and slower moving. Purple has more give. Check out the videos below to learn more about each mattress’s firmness and feel. 

Motion Transfer Differences

Both mattresses isolate motion well and either is a good option for couples. I would give Allswell the slight advantage in this category because of its use of memory foam in the top layer. Learn more about motion transfer on each mattress in the videos below. 

Pick Allswell If …

  • You like memory foam. Allswell’s top layer is memory foam, and the mattress has a traditional memory foam feel. If you have had success with memory foam in the past, then you may feel right at home with the Allswell.
  • You sleep on your stomach. If you are strictly a stomach sleeper, you’ll appreciate Allswell’s firmness relative to the Purple.

Pick Purple If …

  • You worry about sleeping hot. Purple’s unique materials are truly temperature-neutral, while memory foam tends to overheat. If sleeping hot is a concern, then the Purple mattress may be the better way to go.
  • You sleep on your side. Purple is a little softer and will conform better to your contours, potentially making it a more appropriate choice for side sleepers.

RELATED: Top Mattress Choices Of The Year


These mattresses have qualities that will appeal to different sleepers. Hopefully this comparison has helped to determine which is a better fit for you. Please leave any specific questions about either brand in the comments.

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Joe Auer

Joe Auer is the editor of Mattress Clarity. He mainly focuses on mattress reviews and oversees the content across the site.

He likes things simple and take a straightforward, objective approach to his reviews. Joe has personally tested nearly 250 mattresses and always recommends people do their research before buying a new bed. He has been testing mattresses for over 5 years now, so he knows a thing or two when it comes to mattress selection. He has been cited as an authority in the industry by a number of large publications.

Joe has an undergraduate degree from Wake Forest University and an MBA from Columbia University.

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